Imaginary Entity

For my magazine I am going to aim it at males and females in the age demographic of 16-24 years old. I have chosen this age group for my magazine because two very popular rock magazines –Rock Sound and Kerrang! – appeal to this similar age bracket and it has worked very well (15-24). 

Rock Sound demographics    

The imaginary entity enjoys listening to rock music especially in their spare time, and loves to catch up on all the latest news in the music industry and finds themselves buying music on a regular basis. With them being a student, money can be a bit tricky to handle so anything reasonably cheap is ideal. The student is studying music trying to achieve their dream on being the next rock star so music is definitely a big part of their life.

As they are a student they would class themselves in the buyer category of C/D which would mean cost of magazines aimed at that target audience have a more informal style language with cost being relatively cheap as to appeal to the audience.